On AI, Automation and GEO.
We cover the automation and generative engine optimization (GEO) topics that businesses often ask about but rarely find clear answers to in Turkish-language sources. The posts are written in Turkish; the translations are provided so you can read them in your language.
robots.txt and AI Bots: Why You Should Treat GPTBot, ClaudeBot and the Others Separately
A training bot and a search bot are not the same thing. We explain which to block, which to allow, and give a robots.txt example.
Meta Ads · WhatsApp · MeasurementTracking Sales from WhatsApp Ads: ctwa_clid and the Conversions API
The ad brings chats but the sale isn't credited to the ad. A guide to closing the loop with ctwa_clid and the Conversions API.
Advertising · Measurement · KVKKGoogle Consent Mode v2 and KVKK: How Cookie Consent Affects Your Ad Measurement
You have a cookie banner, but do Google tags know about the consent? We explain how to set up Consent Mode v2 together with the KVKK guide.
Automation · WhatsApp · CostWhatsApp 24-Hour Rule and Template Message Fees
Which WhatsApp message is free and which is paid? The 24-hour window and template categories.
SEO · GEO · AI OverviewsAI Overviews: You're Ranked #1 but Get No Clicks
According to Ahrefs, the click-through rate of position 1 is 58% lower when AI Overviews appear. How to see it in Search Console and what to do.
Automation · n8n · Cost-Benefitn8n: Self-Hosted or Cloud? The Real Cost Comparison
n8n Cloud starts at €20/month and self-hosted is called “free”, but what does it really cost with maintenance? The break-even point by execution volume.
Automation · AI Agent · SecurityWhat Is MCP? What You Need to Know Before Connecting AI to Your Company Data
MCP has made it easier to connect AI agents to your business systems. So which questions should you ask on security and KVKK?
GEO · AI VisibilityHow Do You Introduce Your Site to AI? llms.txt and the First Step of GEO
How do ChatGPT and AI Overviews read your site? We explain step by step what llms.txt is for and how to set it up.
Automation · Data SecurityKVKK-Compliant Automation: Why Customer Data Should Stay in Turkey
We explain why self-hosted automation with n8n is safer from a KVKK perspective.
GEO · MeasurementHow Often Does ChatGPT Mention Your Brand? How to Measure AI Visibility
We explain how you can measure AI visibility on your own.
Automation · AI AgentChatbot or AI Agent? A Guide to the Right Choice for Your Business
We explain the difference between a chatbot and an AI agent and which business needs which.
Automation · Cost-BenefitHow Many Months Until WhatsApp Automation Pays for Itself?
The real cost items of WhatsApp automation and how to calculate the return.